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Management “ The impact of personalization and complaint handling on customer loyalty.
Management “ The impact of personalization and complaint handling on customer loyalty.
Articulo
ISI
Autor(es): Sara Arancibia, Adrian Leguina, Ángel Fernández; Valentín Molina.
Área:
Año: 2011
Revista: Journal AJBM : African Journal of Business Management. Vol. 5(34), pp.13187-13196,28 December, 2011. Available online at http://www.academicjournals.org/AJBM. DOI: 10.5897/AJBM11.1162.
ISSN 1993-8233 ©2011
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